2010년 2월 28일 일요일

My blog work


Media triangle

A)Text:

-The company tells how the shingle rash can cause long term pain to the people who are in adults 60 years of age or older

-Then company tells their vaccine can protect people from the rashes



Production:

-the company's name is Zostavax and it says "before you get shingles, ask about Zostavax

-there is one big picture that shows the skin with terrible rashes that show the seriousness of pain.



Audience:

-It is understood by the audience that by using the Zostavax vaccine can get rid of the serious rashes

-The intended target audience would be adults who are at age of 60 or more who is suffering of the rashes.



B)I think this advertisement is encouraging people to use their product by showing some serious effects of rashes. It is telling audience that if we don't get the product that could possibly happen to us. Also the advertisement states the possible side effects and allergics, which I think that the company wanted to show the honest part so that custmer could trust them more.


Questions
A)What is the message of the artifact? Defend your interpretation with specific reference to the artifact.

-The main message of the artifact is that people can have serious harm by rashes their for they need the vaccine to protect themselves. The article tells "some people who develop shingles experience longterm pain that can last for months, even years." which tries to create people a desire to protect themselves from rashes. Also I think the article tries to hurry the customers to but the product as It says "once you reach age 60, the sooner you get vaccinated, the better chance to protect yourself from shingles.



B)What does the artifact imply about the values and/or lifestyle of the people depicted in the artifact? Defend your interpretation with specific reference to the artifact.

- The old people depicted in the artifact is having serious long term health problem from the rashes and their life is hugely affected by not using any vaccine to protect them. So It is showing how the situation can be better by using the Zostavax



c)What possible bias might the source of the artifact have? Defend your interpretation with specific reference to the artifact.

-The possible bias that artifact might have is that people who has lot of allegies, as many people affected by the allegies like food and pet it often cause rashes. People may want to keep this product when they are exposed to certain kinds of allegies that would cause a rashes.

d)What agenda might the publisher have by producing this artifact? Defend your interpretation with specific reference to the artifact

-Publisher may had an agenda to make people aware the seriousness of rashes to old people, because people often don't take it serious as a problem. Many people may think it would go away after somewhile, but in the advertisement clearly states that rashes usually lasts up to 30days and can even last for years. Product emphasizes this illness to olden people who usually would care about other problems like teeth and bones. The company may have wanted to turn their attention to the product by stating serious problems

e)What would this artifact resonate with its intended audience? Defend your interpretation with specific reference to the artifact

-The product would mainly resonate real solution for old people who is suffering of rashes, but I think it can also be main soultion for the people who is suffering by allegies as often allegy leads to rashes

f)How does this artifact resonate with you? Does it offend? Does it make you buy in? Confirm your values? Cause you to question them? Defend your interpretation with specific reference to the artifact.

-The advertisement effectively tells the seriousness of rashes by showing the picture of a body that damaged by rashes. It doesn't offend but it makes me somehow worry by looking that picture, as it could also happen to me one day.I think it could be affective advertisement for young people who live with their old parents, because they will think their parents are the one with higher chance of getting rashes. On the other hand it cause me to question that if the product is really effective for curing rashes, as it doesn't really state much about the medical ingredient it used to produce the product. What is the difference between this product and other vaccine product that cures rash?

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