what would happen in the a world without a brand

Can you imagine a world without brand or differentiation?, Can you eat a chocolate bar that has nothing written on it's package other then "chocolate"?. No one could imagine a world without a brand, why? because we trust them, like them, and live with them. There are millions of brand around the world today, whether it's food, clothing, games, electronic devices or drugs, even you walk along the street you will see at least one sign of brand shopping mall. They have become one of essential idea in our lives, we see them everyday in TV, computer, work place, books, everywhere we take the step.

Let's hypothetically there is no brand exist in the world, what would it be like?, first of all when you go shopping and buy the T-shirt for example, they will be all same without the logo, and any websites you visit or magazines you read, there will be no taste of variety. Is this mean it is disaster? or crisis?, you can't only say it's bad, because without brand for example there would be no level of difference, which as everyone wears same type of cloth or buy same type of materials we will all look equal. Because even in high school many people wear different clothes and some people wear fancy clothes whereas some people wear normal looking clothes, when they wear those kind of different clothes they feel in different ways and looks other people in other perspective, but wearing all same clothes can make those people feel in the same and in other terms cooperate each other.

On the other hand there would be a lot of negative sides without a brand which first of all as many things would appear same, people will not have many choices with the product they buy. As most things will come from one idea, people would get bored easily and would not go for shopping or tour. In addition there would be no more advertisement around us, because most of the ad is for brand, without brand there would be no advertise. Is this mean bad?, well there are tonnes of company who makes profit through the advertising and if there is no more, it means there is not much business running, which means people would not have a jobs. Millions of people today have a job related to the advertising, therefore no brand will make insane rate of unemployment.

Likewise brand has become essential part of our life, without them we could not survive. Also without us, the consumers brand will not survive as we are the one who makes them profitable. But it's not that we should love the brand and keep being persuaded by them, it is always our problem to make things in right order.

Reflection on the course

It's almost end of the semester! I can't believe we are almost done for the english media studies. Actually I'm really sad that I'm writing this course reflection, however throughout this course I really had learn many things about media. Starting from conspiracy theory, media speak, media triangle, manufacturing consent, media myth, stereotypes, Brands and products, and etc. Even most of the thing were really new to me, they were interesting to learn, for example when we learned about the lunar landing conspiracy, I was really surprised and wonder, if that is really false information that is created by the media. Those kind of lessons helped me change my perspective towards the media.

Out of all the most important thing I learned from this course is the 6 main thing about media: everything is a construct, what is said is only half of the story, media is our reality, Everything comes down to money, whoever owns the biggest megaphone wins, monkey see money do. These were our main elements used through the course, they helped us to connect to main idea that each unit tried to tell us. For example when we learned about the racial stereotype, by watching a movie crash, we could connect to the idea that "whoever owns the biggest megaphone wins" that we are used to see all those stereotypes due to the effect of media, because even that movie was created by the media, it is them who has power and make us to see what they wants us to see. Likewise those were really helpful element for me to learn many things about media, and even I don't take English media again these concepts will guide me and sort of give right perspective towards media

I remember when ms Meret talked about the blue and red pill we could take like in Metrix, that if red pill offers the truth and blue pill offers to quit, I think it was good choice for me to choose the red pill and had chance to see the truth. This course worked as my shield to be free from slavery by media and now I could clearly see media in right perspective, I hope many other people in the world realize this fact as many of us are surrounded by the media and we should remember it is our responsibility to see through curtain beyond the media.